The recent success of the Golden State Warriors has made their ticket tough to come by. To give fans a way to cheer them on outside of Oracle Arena, AMEX hosted a special event exclusively for cardmembers: the first ever sports event in the US to be live broadcast in an IMAX theater. It sold out in under 5 hours.
Agency - Momentum NYC
Recognition:
One Show 2017 - Branded Entertainment - Shortlist
Clio Sports 2017 - Events/Experiential - Bronze Winner
Press: SFGate, NBC Bay Area, CNET, KTVU Fox News, Slam Online, Forbes, Sport Techie, IMAX.
